Follow Up Boss presents a multitude of effortless integrations, ranging from IDX websites, lead generation platforms, to email marketing services. This abundance of options allows agents at varying stages to tailor the user experience, modifying as per evolving requirements. This degree of adaptability is something that many Real Estate CRMs...
Zillow Zestimates: Decoding the Mystery
Zillow Zestimates often elicit mixed reactions, but one thing's for sure, they're here to stay. We've all seen it: the homeowner who obsessively sends Zestimate updates, clients who disregard local expertise in favor of Zestimates, and buyers who make lowball offers based on perceived Zestimate inaccuracies. So, how precise is...
Keyword-Rich Real Estate Domain Names
In the past, real estate agents might have believed that buying real estate domain names containing keywords related to a particular neighborhood, community, or city would boost their website's search engine rankings. However, recent insights from Google Search Advocate John Mueller suggest that keyword-heavy domain names may not be as...
Why YouTube Marketing is a Must for Realtors
Leveraging YouTube Marketing and creating engaging and informative videos is a potent way to connect with potential real estate clients and generate inbound marketing leads. YouTube is the world's top video-sharing platform for doing so. In this blog post we're going to explain several reasons why YouTube Marketing is essential...
How to Increase Your YouTube Views
Many real estate agents invest time and effort into creating high-quality, educational content for their YouTube channels. However, they often struggle with low YouTube views despite optimizing their real estate videos and maintaining a consistent uploading schedule. In this post, we'll reveal a strategy that has helped increase video views...
Mobile-Friendliness in Website Redesign
With the increasing number of users accessing websites from mobile devices, having a mobile-friendly site is essential. In this blog, we'll discuss mobile-first indexing and its impact on SEO, as well as how to assess and improve your website's mobile-friendliness. For a complete guide on real estate website redesign, check...
Real Estate Website Redesign: Staying Competitive
The real estate industry is highly competitive, and your website plays a crucial role in setting you apart from your competitors. In this blog, we'll discuss how to assess your competition's websites, the benefits of a redesigned website for staying competitive, and tips for creating a standout real estate website....
Real Estate SEO Myths: Debunked
A word of caution to all real estate agents! Be on guard against so-called marketing "professionals" who might try to instill panic by creating Real Estate SEO Myths and suggesting your website is malfunctioning or in dire need of real estate SEO intervention, using Google Page Speed Insights tests as...
