In today's digital age, effective social media management is crucial for real estate professionals looking to expand their reach and engage with potential clients. CHAT GPT, a state-of-the-art AI language model, can be a game-changer for managing your real estate social media, helping realtors create engaging content, streamline posting schedules,...
WCAG Compliance for Real Estate Websites
In today's increasingly digital world, having an accessible and user-friendly website is crucial for businesses in all industries, including real estate. One key aspect of creating an inclusive online presence is compliance with the Web Content Accessibility Guidelines (WCAG), a set of recommendations designed to make web content more accessible...
Real Estate Leads From Facebook: 10 Essential Elements
Facebook has become an indispensable tool for real estate professionals. With over 2.8 billion monthly active users, Facebook offers a vast pool of potential clients and opportunities for lead generation. In this blog post, we'll discuss ten strategies to help you maximize your presence on Facebook and generate high-quality real...
Blogging: A Real Estate Agent’s Secret Weapon
In our increasingly connected world, where information is just a few clicks away, real estate agents must adapt and innovate to stay ahead of the curve. A powerful way to make a lasting impact and elevate your real estate business is by incorporating a blog into your website. In this...
How to Use Facebook Reels to Sell More Properties
In the world of social media marketing, Facebook has long been a dominant force. With over 2 billion monthly active users, Facebook offers an incredible platform for real estate agents looking to promote their services. And now, with the introduction of Reels, real estate agents have a powerful new tool...
How to Use Facebook Groups to Generate Real Estate Leads
Social media platforms have become a vital tool for real estate professionals to connect with potential clients and generate leads. Facebook, in particular, has over 2.7 billion monthly active users and is a great platform to reach a wider audience. Facebook groups, in particular, can be incredibly useful for real...
How to Generate Facebook Real Estate Leads
Facebook is an excellent platform for generating leads and reaching potential real estate clients. By following the right strategies, you can create a strong online presence that attracts leads and builds your business. How to Generate Real Estate Leads From Facebook Create a Facebook Business Page The first step to...
Get Noticed: The Ultimate List of Real Estate Hashtags for 2023
Social media has become an essential part of any real estate agent's marketing strategy. With the right approach, it can be an effective way to attract potential clients, showcase properties, and build a strong brand presence. One way to increase your reach and engagement on social media is by using...
Real Estate Social Networks
As a real estate agent, collaborating and networking with other industry professionals is crucial to your success. Real Estate Social Networks provide a convenient way to connect with other agents, share ideas, and collaborate on deals. In this post, we'll introduce you to some of the best social networks for...
Hyperlocal Real Estate Marketing: Common FAQs and Answers
Hyperlocal real estate marketing is an effective strategy for real estate agents who want to focus on a specific neighborhood or community and generate leads and sales within that area. However, many agents may not be familiar with the best practices, strategies, and techniques for successful hyperlocal marketing. In this...
The Power of Hyperlocal Marketing in Real Estate: Examples & Strategies
As a real estate agent, your success hinges on your ability to connect with potential buyers and sellers in your local market. And one of the most effective ways to do that is through hyperlocal marketing. Hyperlocal marketing is a strategy that targets a specific geographic area, such as a...
Video Marketing for Real Estate Agents: Why it Matters and How to Do it Right
In today's digital age, video marketing has become an essential tool for real estate agents to effectively promote their services and properties. With the rise of platforms like YouTube, Facebook, and Instagram, video marketing has become an incredibly popular way for real estate agents to connect with potential clients and...
20 Social Media Marketing Techniques That Generate Real Estate Leads
Social media has become an integral part of marketing for real estate professionals. With millions of people using various social media platforms daily, it's a perfect opportunity to reach out to potential clients and generate real estate leads. In this blog post, we'll share 20 social media marketing techniques that...
How to Create A Custom Location To Tag Your Real Estate Office On Instagram
Step 1. Go in your Facebook app and “Check in” You need to set up your location tag on Facebook. Facebook and Instagram are linked. As you may know, Instagram is owned by Facebook. So you need to go through Facebook first to create your new location. Create a post...
Real Estate Instagram Posts That Generate Leads
Here are some of the best real estate Instagram post ideas I've put together to help you get your Instagram feed up to scratch.
Facebook & Instagram Social Media Tips For Real Estate Agents
Hi Guys! In this article I've included my top Facebook & Instagram Social Media Tips for Real Estate Agents.
Real Estate Social Media Content Tips
Generating high-quality social media content for real estate and posting it consistently on the right social networks is critical when it comes to effective marketing and branding.
Social Networks For Real Estate Agents That Drive Results
Social media is a critical part of scaling any real estate business. Understanding which social media networks yield results is crucial. So, how do you decide where to invest your time, energy, and resources? In this article I'll outline the best social networks for real estate agents that drive results. The...
2022 Real Estate Social Media Trends
In this article, I'll review the most significant real estate social media trends and provide some recommendations about how to level up your business this year. I've also included a handy summary infographic.
Facebook Messenger Marketing Gets 242% Higher Open-rate Than Email
Real Estate Ads on Facebook face some pretty stiff competition. Email drip campaigns work great, but only a fraction of your messages get read. There is a MUCH better way to engage with your leads. So much better in fact that, according to a study by Hubspot, this method boasts...
How to Set Up a Real Estate Facebook Page to Get More Leads
Your real estate agent Facebook page is still one of the most important elements of your brand online. While Facebook’s traffic has taken a small hit recently, there is one group that still uses Facebook more than any other platform. Baby boomers. In other words, the people in your farm...
Using Instagram Stories: Tips For Real Estate Agents
If you’re a realtor who is still ignoring Instagram Stories, you might be in for a rude awakening. Instagram has made it crystal-clear that its focus is on entertainment. Agents who don’t get the message will get left behind. Agents who dive headfirst into Reels and Instagram Stories will thrive....
Real Estate Hashtags
In this blog post, I'm going to give you the best real estate hashtags to use for your real estate social media posts. I'll also go over a real estate hashtag strategy that will help you 10x your followers on Instagram, Twitter, and LinkedIn. What Are Real Estate Hashtags Anyway?...
Facebook Real Estate Ad Examples
Advertising on Facebook can prove lucrative for your real estate firm, but it’s not without its hurdles. Here’s three Facebook Real Estate Ad Examples where Real Estate Agents found their audience with Facebook’s social media platform. It’s no secret that Facebook, given the social media giant’s size and userbase, is...
The Best Real Estate Hashtags to use in 2021
In this blog post, I'm going to give you the best real estate hashtags and show you how you should use them for your real estate marketing. What Are The Best Real Estate Hashtags? Real estate hashtags phrases with no spaces between words, with a # sign infront of them....
How To Use Instagram Reels For Your Brand
If you’re looking to take your Instagram marketing game to the next level, it may be time to start experimenting with Instagram Reels. Instagram Reels are short 15- or 30-second videos that play on a loop and can be dubbed with music or videos. The videos play on a loop...
How to use Facebook for Real Estate Advertising
Facebook can be a powerful lead generation tool for real estate agents and brokers. And that’s understandable. Of Facebook’s billions of active monthly users, more that 50 percent sign in daily, and many of them spend over 700 minutes a month on the platform. That is also why businesses are...
Create an Instagram Campaign That Will Blow Up Your Brand
Do you want to start an Instagram campaign? To run a successful Instagram campaign, you need to understand how your audience interacts on Instagram. Instagram is an exciting platform, and it’s one of the fastest growing out there. It has more than 300 million active users each day. But beware:...
Instagram Marketing Mistakes to Avoid at All Costs 2021
There are some rookie Instagram Marketing Mistakes people are making on Instagram. Here are my Instagram marketing tips that can help you avoid them. Since 2010, when Instagram came into social media existence, top brands, social media influencers, celebrities and smart entrepreneurs have taken advantage of Instagram to engage their...
Instagram Ads: How Much They Cost & How To Use Them 2021
Instagram is one of the best social networks to advertise on. It has grown to be just as big of an advertising platform as its parent company, Facebook. As of March 1, 2021 there were a reported 133,800,000 Instagram users in United States of America in, accounting for 40% of...
Facebook Ad Targeting: High-Converting Strategies 2021
Google Ads and Facebook Ads are the two major platforms for advertising online. While Google has its advantages, this article’s focus is on Facebook. Facebook is the largest social media platform online According to Pew Research statistics, it has consistently maintained more than double the traffic of its nearest competitors...
Facebook Advertising: A Step-by-Step Guide 2021
People suck at making Facebook ads work for them. They don’t truly understand their target audience, so they place ads in the wrong people’s news feed. In this article, I'll show you how to set up your facebook advertising campaigns correctly. How often do you hear things like: “Facebook has...
The Ultimate Guide To Millennial Marketing 2021
Millennials are a group with many supposed characteristics (lazy, narcissistic, open-minded, supportive). So how do you position millennial marketing? Howe and Strauss said that millennials are anyone born between the years of 1982 and 2004. Newsweek claimed that those dates should be 1977 to 1994. Time Magazine said 1980 to 2000. So...
Targeting Baby Boomers With Paid Ads 2021
Targeting baby boomers may seem like an afterthought when you put together the target audience for your paid marketing campaigns, but they still hold a lot of the country’s wealth and remain a key demographic. When Was the Baby Boomer Generation Born? Baby boomers were born between 1946 and 1964....
Targeting Generation X With Paid Ads 2021
Finding new audiences to target is a constant challenge for marketers. If you’ve never tried marketing for Generation X, you could be missing out on a valuable group of consumers. Why should you customize ads for a Generation X target market? Your customers are individuals, but they also belong to...
Pay-Per-Click (PPC) Paid Marketing Explained 2021
Your brand has the power to reach millions of people around the world, and it only takes a few minutes to do. The power of pay-per-click (PPC) marketing is incredible, with a huge reach and the ability to target specific audiences. How can you make the most of PPC Marketing?...
Facebook Messenger Marketing For Real Estate
Your real estate ads on Facebook face some pretty stiff competition. Email drip campaigns work great, but you’re still only getting a fraction of your leads to read your messages. Luckily in 2021 there is a MUCH better way to engage with your leads. It’s so good that according to...
The Best Performing Real Estate Ads of 2021
Are your real estate ads performing? Are they adding to your GCI? You might be getting leads, but are you getting potential buyers? Are your real estate ads helping build your brand or just making your phone ring? To help you answer these questions take a look at this list...
Hashtags for Real Estate 2021
In this Blog, I'm going to walk you through everything you need to know about real estate hastags, in plain English. Additionally, I'll go over a real estate hashtag strategy that will help you 10x your followers. What Are Real Estate Hashtags? Real estate hashtags are words or phrases preceded...
Generating LinkedIn Real Estate Leads
LinkedIn is designed for business, unlike social media platforms. LinkedIn is a great place to generate real estate leads. Many real estate agents seem to ignore LinkedIn and focus on Facebook, Twitter, and Instagram. There are more active users on these platforms, but people use them to unwind, rant, and...
How To Get Real Estate Leads From Instagram
Getting real estate leads from Instagram involves a tricky combination of promotion and relationship building. Here are my tips for growing your real estate brand on Instagram and using instagram to generate real estate leads. How Real Estate Agents Should Use Instagram to Build Their Brand & Get Leads in...
Real Estate Social Media 2021: Your Best Year Yet!
Here's where to start with real estate social media and how you can stay consistent while growing your reach to make 2021 your best social media year yet. Realtors, this year try to be more intentional with your social media strategy. Are you working on your real estate social media...
Real Estate Infographics: Creating Infographics For Real Estate
Infographics Are Great Freemium Content. Here is how you can create real estate infographics. As 2021 is beginning to gain momentum the marketing trend is strongly leaning towards search engine marketing - AKA content marketing. AKA inbound marketing. A major part of any search engine marketing strategy is lead conversion....
Posting Video On Your Real Estate Blog (Tips + Video)
Embedding videos on your blog post is a great way to attract readership and conversion. However, using video to its fullest potential involves more work than slapping an embed code on an otherwise empty post. Here are four common mistakes we’ve seen along with some tips to help ensure that...
Real Estate Marketing Tips for 2021
In this blog post, I disclose my top real estate marketing tips for 2021. The real estate industry has had some interesting ups and down over the past decade - NAR (National Association of Realtors) membership hit its all-time high back in 2006 with 1,357,000 realtors before dropping dramatically with...
Real Estate Leads From Facebook Messenger Ads
There’s a problem with traditional forms of lead generation―there are too many steps. Each step in the process is an opportunity for a lead to lose interest orotherwise drop out of the lead generation process. Contrast that with Facebook Messenger ads, where an individual has the option of starting a...
Most Realtors Are Burning Money On Facebook Advertising
They tell their clients they “do” social media advertising but, for the most part, that simply means they ‘boost’ a post from their Facebook page for a measly $15-$30 that might achieve a small amount of reach, but zero conversion. Tech-savvy agents are using Facebook Ads Manager to target their...
