Follow Up Boss presents a multitude of effortless integrations, ranging from IDX websites, lead generation platforms, to email marketing services. This abundance of options allows agents at varying stages to tailor the user experience, modifying as per evolving requirements. This degree of adaptability is something that many Real Estate CRMs...
Keyword-Rich Real Estate Domain Names
In the past, real estate agents might have believed that buying real estate domain names containing keywords related to a particular neighborhood, community, or city would boost their website's search engine rankings. However, recent insights from Google Search Advocate John Mueller suggest that keyword-heavy domain names may not be as...
Mobile-Friendliness in Website Redesign
With the increasing number of users accessing websites from mobile devices, having a mobile-friendly site is essential. In this blog, we'll discuss mobile-first indexing and its impact on SEO, as well as how to assess and improve your website's mobile-friendliness. For a complete guide on real estate website redesign, check...
Real Estate Website Redesign: Staying Competitive
The real estate industry is highly competitive, and your website plays a crucial role in setting you apart from your competitors. In this blog, we'll discuss how to assess your competition's websites, the benefits of a redesigned website for staying competitive, and tips for creating a standout real estate website....
Elementor IDX
In the world of real estate, having a visually appealing and high-performing website is crucial for showcasing properties and attracting potential buyers. One way to achieve this is by integrating IDX (Internet Data Exchange) with Elementor, a popular WordPress page builder. In this comprehensive guide, we'll explore how to build...
Elementor IDX Template For Real Estate Websites
In this blog post, I'm going to give you a run-through of our latest Elementor IDX template for WordPress Real Estate Websites. This Elementor IDX template is in the style of the Compass.com real estate website, and designed for use both WordPress and popular IDX providers. https://youtu.be/c3zDFttOoPg Why Elementor is...
SEMrush for Real Estate Agents: Boost Your Website’s SEO
As a real estate agent, you know the importance of having a strong online presence in today's highly competitive market. One of the most effective ways to achieve this is by optimizing your real estate website SEO. This is where SEMrush comes in – an all-in-one digital marketing suite that...
Luxury Real Estate SEO for Agent Websites
Introduction to Luxury Real Estate SEO for Agent Websites In the competitive world of luxury real estate, having a strong online presence is crucial for attracting high-end clients. One key aspect of building that presence is mastering real estate search engine optimization (SEO). Specifically, tailored to the luxury property market....
Leveraging FAQs to Boost Real Estate Website SEO
As a real estate agent, you're aware of the importance of having a strong online presence. Search engine optimization (SEO) is a key factor in getting your real estate website to rank higher in search engine results. One often overlooked, yet powerful technique to improve your website's SEO is leveraging...
E-E-A-T Real Estate Website SEO Strategy
As a real estate agent, you know the importance of having a strong online presence in today's competitive market. Search engine optimization (SEO) is crucial for attracting potential clients to your real estate website, and Google's ever-evolving algorithms can make it challenging to stay ahead. However, focusing on Google's E-E-A-T...
Real Estate Video SEO
In the competitive real estate market, leveraging the power of video content can set your website apart from the competition. However, simply creating and hosting videos is not enough; you need to optimize them for search engines to drive organic traffic and generate leads. In this blog post, we'll explore...
WCAG Compliance for Real Estate Websites
In today's increasingly digital world, having an accessible and user-friendly website is crucial for businesses in all industries, including real estate. One key aspect of creating an inclusive online presence is compliance with the Web Content Accessibility Guidelines (WCAG), a set of recommendations designed to make web content more accessible...
Real Estate Website Redesign Tips
In today's highly competitive real estate market, having a visually appealing, user-friendly, and search engine optimized website is crucial for attracting potential clients and staying ahead of the competition. A website redesign can breathe new life into your online presence, offering a wealth of benefits and opportunities for growth. In...
Outdated Design: Time for Website Redesign
Keeping your real estate website visually appealing and user-friendly is crucial. An outdated design and poor user experience can deter potential clients and hurt your online presence. In this blog, we'll discuss how to recognize signs of an outdated design and the impact of poor user experience. Plus, we'll offer...
Mobile-Friendliness in Website Redesign
With the increasing number of users accessing websites from mobile devices, having a mobile-friendly site is essential. In this blog, we'll discuss mobile-first indexing and its impact on SEO, as well as how to assess and improve your website's mobile-friendliness. For a complete guide on real estate website redesign, check...
Poor SEO Performance: Redesign Needed
Search engine optimization (SEO) plays a critical role in driving organic traffic and generating leads for your real estate business. A poorly performing website in terms of SEO can negatively impact your online presence. In this blog, we'll discuss common SEO issues, their impact on search rankings, and tips for...
Branding Changes: Redesign Time
Your brand identity and messaging play a significant role in establishing a strong online presence. If your branding or messaging has evolved over time, it's important to align your website with your current brand image. In this blog, we'll discuss the impact of inconsistent branding on user experience and trust,...
Site Speed: Improve in Redesign
Fast-loading websites are essential for user experience and SEO performance. In this blog, we'll discuss how to assess your website's current speed, common causes of slow site speed, and tips for optimizing site speed during a redesign. For a complete guide on real estate website redesign, check out our main...
Competitive Edge: Real Estate Website Redesign
The real estate industry is highly competitive, and your website plays a crucial role in setting you apart from your competitors. In this blog, we'll discuss how to assess your competition's websites, the benefits of a redesigned website for staying competitive, and tips for creating a standout real estate website....
Boost Lead Generation & Conversions: Redesign
In this blog, we'll discuss common lead generation and conversion issues in real estate websites, the impact of a redesigned website on these metrics, and tips for optimizing your website during a redesign. For a comprehensive guide on real estate website redesign, check out our main blog post here. Common...
Building A Perfectly SEO-optimized Real Estate Website
There are a plethora of real estate websites vying for the attention of potential buyers and sellers. An SEO-optimized real estate website is crucial for success. In this blog post, we'll discuss how this powerful combination ensures a perfectly optimized WordPress real estate website. We aim to build real estate...
Blogging: A Real Estate Agent’s Secret Weapon
In our increasingly connected world, where information is just a few clicks away, real estate agents must adapt and innovate to stay ahead of the curve. A powerful way to make a lasting impact and elevate your real estate business is by incorporating a blog into your website. In this...
IDX Listing Meta Data
Meta data of IDX listings refers to additional information that is included alongside the listing itself, which provides search engines with more context about the content on your website. This metadata includes information like the property type, price, location, and more. Meta data is an essential aspect of real estate...
IDX For Real Estate SEO
Are you a real estate agent trying to make a mark in the digital world? Do you want to attract more potential buyers and sellers to your website and boost your online presence? Then, you might want to consider using a listing feed from an IDX provider to enhance your...
The Importance of a Mobile Responsive Real Estate Website
It's no secret that mobile devices have become a ubiquitous part of our daily lives. With the majority of internet users accessing the web through their smartphones and tablets, it's more important than ever for real estate agents and agencies to have a website that is optimized for mobile devices....
Internal Linking For Real Estate SEO
Internal linking is an important aspect of search engine optimization (SEO) that is often overlooked. When it comes to real estate websites, internal linking can be an effective strategy to improve your website's ranking on search engines. In this blog post, we will discuss what internal linking is and how...
Leveraging Social Media & Influencer Marketing
Social media and influencer marketing can be powerful tools for improving the SEO of a real estate website. By leveraging these channels, real estate professionals can increase their visibility online and drive traffic to their website. Learn How Leveraging Social Media & Influencer Marketing can improve your Real Estate Website's...
Optimize Your Real Estate Website Content
As a real estate professional, having a strong online presence is crucial to attract potential clients and stand out in a crowded market. One of the most important aspects of building that online presence is search engine optimization (SEO), and optimizing your website's content is a key part of that...
Real Estate Website SEO Link Building
Link building is an important aspect of real estate SEO. It involves acquiring backlinks to your website from other reputable sources. Backlinks are a key factor in determining your website's authority and ranking in search engine results pages (SERPs). In this blog post, we'll explore some effective tips and strategies...
On-Page SEO For Real Estate Websites
If you're a real estate agent or broker, having a website is a must to attract potential buyers and sellers. However, simply having a website is not enough. You need to ensure that your website is optimized for search engines so that it can rank higher in search results, leading...
WordPress Real Estate Website SEO
Real estate agents and agencies often choose to create their website using WordPress When it comes to search engine optimization (SEO), many people are unsure of how well WordPress Real Estate websites perform. In this post, we'll explore how to optimize your real estate WordPress website for SEO. Factors That...
The Top Real Estate Websites Are Built On WordPress
Real Estate Websites have come a long way since the early days of the internet. Real estate agents and agencies are now able to create stunning websites that showcase their properties and services to potential clients. Among the various website building platforms, WordPress has emerged as a popular choice for...
Real Estate Seller Lead Landing Pages
As a real estate agent, you need to generate a steady flow of leads to grow your business. One strategy is to use real esatate seller lead landing pages. Landing pages are standalone, single web pages. They are designed to capture the contact information of potential leads. CHEM.agency Real Estate...
Designing the Future of Real Estate Websites with SEO in Mind
In this blog post, we want to share our plan for building high-performance, SEO-centered real estate websites that deliver results. We believe that a real estate website's design and functionality should be centered around SEO to maximize its potential for real estate lead generation and conversion. Our new website will...
🔍 Real Estate SEO Techniques
To help you succeed in real estate SEO, we've compiled a comprehensive list of 150 actionable real estate SEO techniques. These tips will help you improve your website's performance and visibility in search results, attract more traffic, and generate more leads and sales. Table of Contents: Real Estate SEO Techniques...
Improving Real Estate Website Traffic: The Key to Conversions
Having a website is a must-have for any real estate business that wants to be successful. However, just having a website is not enough. To generate leads and increase conversions, a real estate website needs to attract a steady stream of quality traffic. In this blog post, we'll explore the...
WordPress: The Platform of Choice For Top Real Estate Websites
In today's digital age, having a strong online presence is crucial for businesses across all industries, including real estate. A website that is fast, reliable, and user-friendly can make all the difference in generating leads, closing deals, and establishing a reputable brand image. With so many real estate website builders...
Real Estate SEO 101: Simple Strategies for Success
Real Estate SEO As a Real Estate Agent or Broker, you know how important it is to have a strong online presence these days. Nowadays, many people go online to look for properties and real estate services, so it's essential for real estate professionals to invest in something called SEO....
Keyword Research: Boost Your Real Estate Website’s Visibility
As a real estate agent or broker, having a website is crucial to your success. Your website serves as your digital storefront, providing potential clients with an opportunity to learn more about your business, your services, and your listings. However, simply having a website is not enough. In order to...
Keywords Optimization for Your Real Estate Website: A Guide
Optimizing your real estate website for keywords is essential to your success as a real estate agent or broker. It's important to research relevant keywords and use them in a natural way throughout your website content, meta tags, and image alt tags. Here are some tips to help you optimize...
Real Estate SEO Tips & FAQs To Improve Your Site’s Ranking
As a real estate professional, your website is an essential tool for attracting new clients and showcasing your properties. However, without a solid SEO strategy in place, your website may struggle to rank highly in search engine results pages (SERPs), making it difficult for potential clients to find you online....
Skyscraper SEO: The Ultimate Guide for Real Estate Websites
Skyscraper SEO is a content marketing strategy that involves creating high-quality content that is better than what already exists on the web, and then promoting that content to attract more backlinks and increase search engine visibility. The term "skyscraper" refers to the idea of creating content that reaches new heights,...
Top Real Estate SEO Experts: Drive More Traffic, Leads & Sales
Are you struggling to rank your real estate website on search engines? A real estate SEO expert could be the solution you need. With the right SEO strategy, you can attract more potential clients, generate more leads and sales, and ultimately grow your business. In this post, we'll explore the...
High Intent Real Estate Content: The Key to SEO/Lead Generation
High intent real estate content refers to informative, educational, and actionable content that is specifically designed to help potential homebuyers and sellers make informed decisions about buying or selling a property. High intent content focuses on addressing the specific needs and pain points of the target audience and provides them...
Real Estate SEO: Can FAQ Pages Help Boost Your Rankings?
If you're a real estate agent or broker looking to improve your online visibility and generate more leads, you may be wondering if FAQ pages are a good strategy for real estate SEO. The short answer is yes - FAQ pages can be a powerful tool for boosting your rankings,...
Pros & Cons of Using AI Content on Real Estate Websites
The use of artificial intelligence (AI) is becoming increasingly popular in the real estate industry. AI-generated content is being used to create property descriptions, virtual tours, and other marketing materials. However, there is a debate on whether AI content is helping or hurting real estate websites. In this blog post,...
Real Estate SEO Tips: How to Rank Higher in Search Engines
As a real estate professional, you want to be visible to potential clients who are searching for properties or real estate services in your area. One of the most effective ways to achieve this is through search engine optimization (SEO). With the right SEO strategies, you can rank higher in...
Real Estate SEO: How to Boost Your Online Visibility & Generate More Leads
As the real estate market continues to grow and evolve, it's becoming increasingly important for real estate agents and brokers to develop an online presence. In today's digital age, search engine optimization (SEO) has become a crucial element in any successful online marketing strategy. In this blog post, we'll explore...
Best Real Estate Website Providers
There are many real estate website providers to choose from, and the best one for you will depend on your specific needs, goals, and budget. Here are some of the most popular real estate website providers, along with a brief overview of their features: Zillow: Zillow is one of the...
Real Estate SEO Expert Tips
Real estate SEO is how Realtors automate their leads, gains traffic, and make Google do your real estate marketing work for you. Not every real estate agent is naturally an SEO wizard. That’s where this article comes in. Follow along to figure out what all this SEO nonsense is about...
How To Build Hyper-Local Real Estate Neighborhood Pages
In this article I'll show you how create the perfect hyper-local real estate neighborhood pages for your real estate website. Hyper-local Real Estate Neighborhood Pages serve as evergreen content for your real estate website that draw visitors to your by providing target comprehensive information. These pages will drive insane traffic...
Real Estate SEO Tips For Blogging
Here are some Real Estate SEO Tips and Tricks I’ve learned over the years that will help you get more page to your views to your Real Estate Blog. https://youtu.be/09XF8Gx8PU8 Real Estate SEO Tips For Blogging I have been at the helm of this real estate blog and CHEM.agency for...
ADA Real Estate Website Accessibility Law
In the United States, the American With Disabilities Act law in place to ensure fair and equal access to all citizens when it comes to things like banking, government services, education, and yes online real estate information.
ADA Real Estate Website Accessibility Is Law
In the United States, the American With Disabilities Act law in place to ensure fair and equal access to all citizens when it comes to things like banking, government services, education, and yes online real estate information.
Real Estate Website SSL Certificate
An SSL certificate is a digital certificate that authenticates a real estate website's identity and enables an encrypted connection. Here's what you need to know about SSL.
What is a Real Estate SKAG?
CHEM's Real Estate PPC program uses what are called “Single Keyword Ad Groups” or SKAG. Have you ever wondered why your Google Ads Buyer or Seller campaigns failed in the past? When we setup new Google Ads campaigns, we do it differently than 99% of the other Real Estatemarketing companies...
Real Estate Branding: How To Build Your Real Estate Brand
Building a real estate brand is HARD. Really hard. If you want to build a brand that lasts, you’re going to need some help.
ADA Compliant Real Estate Websites
If your real estate website does not attempt to be ADA compliant, you may also be committing a fair housing violation which is a very serious offense and can harm your reputation if found guilty.
How To Build An IDX Real Estate Website
The biggest piece of advice I could give you for building an IDX real estate website is to keep it simple. You don't need to re-invent the wheel. In fact, there is a clear formula for success that you should use as a benchmark when it comes to building an...
Viral Real Estate Blog Ideas
Even in this age of social media, a real estate blog is still one of the best ways Realtors can show off their expertise to potential clients. Coming up with great blog topics can be challenging, which is why I’m giving you my top 80 viral real estate blog ideas...
How To Get More Leads From Your Open Houses
This is the real estate text message template that pings tens of thousands of cell phones every Saturday. There is a huge missed opportunity for real estate agents who rely on a message template sent from their Real Estate CRM or open home attendee management software.
Viral Real Estate Blog Ideas For 2022
We manage 100's of real estate blogs for our clients. Here are our best viral real estate blog ideas to get you started.
Real Estate SEO in 2022
One of the most common questions real estate agents ask us after building their websites is if real estate search engine optimization (SEO) is still an effective lead generation strategy. Here is my 2022 guide to Real Estate SEO in 2022. While ranking your content on search engines is harder...
How Much Traffic Should My Real Estate Website Get?
In real estate, the number of listings you sell is determined by the number of listings you get. And the number of listings you get is determined by the number of listing appointments you set. In digital marketing, the same ratios should apply to your website. The more website visitors...
Dynamic Community Pages: Real Estate Website Feature To Boost Your Google Rankings
Dynamic community pages indicate to Google that you are the real estate expert in that area. As Googlebots crawl your website, they pick up on changes, such as new listings added to the page. The latest most relevant pages to the users search get the best positioning in the search engine...
Free IDX vs Paid IDX – The Difference
The difference between free IDX vs Paid IDX tools provided by a paid IDX provider such as iHomefinder, ShowcaseIDX, Diverse Solutions, IDX Broker, to name a few. The tool-set provided by your MLS board is just a search tool. There isn't any lead capture, email marketing, tracking, or the ability...
Building A Hyper-local Real Estate Website For 2022
Marketing your real estate business should be a hyper-local endeavor. In this video I break down for you the steps we take when building out a hyper-local real estate website designed to rank on Google, and generate leads. If you have any questions about marketing your real estate business, please...
ADA Real Estate Website Requirements
ADA Website accessibility claims are on the rise. With a reported 177% increase in website accessibility lawsuits filed from 2017 to 2018, and a 131% increase in filings during the first quarter of 2019 as compared to the first quarter of 2018, these lawsuits show no signs of slowing down....
Get More Real Estate Listings in 2021 (3 Focus Areas)
We always want to get more real estate listings, But even more so when we're in a sellers market and inventory is tight. Here are three areas to focus your marketing on to get more real estate listings in 2021. So how can you assure that all of your marketing...
SaaS Real Estate Websites Are a Waste of Money in 2021
The SaaS Model For Agent Websites Is Broken! You could own your custom WordPress real estate website fan investment similar to the setup fees for an SaaS Real Estate Website, and in 2021, you should! Since 2004, we've being developing custom real estate websites at a price point similar to...
How To Get Free Real Estate Leads in 2021
An easy way that you can start to generate free real estate leads is by simply creating and optimizing community pages on your website. While the leads are free, your only investment, if you already have a suitable website platform to build the pages on, is your time. It's a...
What It Takes To Build A Successful Real Estate Website in 2021
In this article I discuss the features every real estate website needs to be successful in 2021. These include Responsive Design, SEO, IDX, lead generation, and expert marketing agency team behind it. Real estate searches have skyrocketed by 253% in the past four years. And according to the NAR, 90%...
Pay-Per-Click (PPC) Paid Marketing Explained 2021
Your brand has the power to reach millions of people around the world, and it only takes a few minutes to do. The power of pay-per-click (PPC) marketing is incredible, with a huge reach and the ability to target specific audiences. How can you make the most of PPC Marketing?...
How We Use Live Chat Buttons To Give Visitors Instant Answers
Use Live Chat Buttons For Real Estate Websites To Give Visitors Instant Answers For leads that want to talk to you right away, but don’t want to call you, you should offer live chat buttons on your real estate website. There’s a paradox when it comes to lead generation. Some...
Responsive Real Estate Website Design: Making Buttons Easy to Use on Mobile
Make Sure Buttons and Text Boxes Are Easy to Use on Mobile Besides making sure your Real Estate Website itself is responsive, you need to pay special attention to buttons and text boxes. Is your website mobile friendly? If it’s not, there is a 100% chance you’re losing potential leads....
How to Create An About Page For Your Real Estate Website
Your Real Estate Website About page is one of the most important pages on your real estate website. In this article I share with you my tips for writing yours. Why Is Your Real Estate Website About Page Important? If you get your Real Estate Website About page right, it...
A Guide to Google SERPs For Real Estate SEO
The Google SERPs (search engine results pages) are the listings you see whenever you type a query into a search engine. Knowing the layout of the various Google SERP will uncover all of the Real Estate SEO opportunities for your Real Estate Website. This blog post should demonstrate to you just...
The Google Algorithm Guide For Real Estate SEO
Have you ever wondered why Google algorithm keeps updating? Here is our complete Google Algorithm Guide For Real Estate SEO . Do you understand what Google algorithm changes are all about? No SEO or content marketer can accurately predict what any future update will look like. Even some Google employees don’t understand...
Real Esate Website Design: How We Design CTA Buttons
CTA Button DesignThe design of your CTS buttons buttons can have a huge impact on your conversion rate. Subtle changes in color, shape, and copy (text) on your buttons can mean more leads from your website and more closed deals. The digital marketing community doesn't conclusivly agree on what changes...
We Design Web Page Layout To Match How People Read
The “F” Pattern: We Take Advantage of How People Scan Web Pages According to eye tracking research by Nielsen Norman Group, people scan web pages and phone screens in an ‘F” pattern. They start at the top left then scan right, then down, then to the right again, then to...
How to Dominate Google Beat The Competition & in 2021
Google's algorithm has changed so much this year. Page Experience is next, and there is a big update coming. Here are the 4 steps you should follow to ensure your real estate website continues to rank well and dominate Google. Page Experience Optimizatio, it becoming harder and harder, and it...
How We Use Website Heatmaps To Improve User Experience
Using website heatmaps we can learn how visitors interract with your website. In this article I demonstrate some uses for website heat maps. We use Heatmaps to Learn What Your Visitors Really Want One of the trickiest things to do when designing a website or landing page is figuring out...
Real Esate Website Design: How We Encourage Your Visitors to Engage
We Leverage Hick’s Law when Designing Real Websites to Encourage Your Visitors to Engage Named for British Psychologist William Edmund Hick, this law states that the more choices a consumer has, the longer it will take them to make a decision. In a study on decision making in supermarkets, Hick...
Real Estate SEO or Real Estate PPC 2021
With 2021 starting to take shape, we are spending a lot of time talking about real estate SEO (search engine optimization). Specifically, when/if it is a good investment for Realtors, as compared to GoogleAds (formally AdWords, A.K.A Pay-per-Click, A.K.A. PPC), or other lead generation. In this blog I will demonstrate...
ADA Compliant Real Estate Website Design
Attorneys have started sending letters to independent brokerages who's website does not have functionality for people with disabilites. Is your real estate website accessible to those visually impaired? These letters state their "client" is being discriminated against, as they were not able to gain access to the website, due to...
Getting Real Estate Clients in 2021
Here are the top ways real estate agents got clients in 2020 and how they plan to get real estate clients in 2021. Getting Real Estate Clients: What Worked for Agents In 2020 agents really focused on working their sphere of influence for referral clients in grow their business. Relationships...
Real Estate Infographics: Creating Infographics For Real Estate
Infographics Are Great Freemium Content. Here is how you can create real estate infographics. As 2021 is beginning to gain momentum the marketing trend is strongly leaning towards search engine marketing - AKA content marketing. AKA inbound marketing. A major part of any search engine marketing strategy is lead conversion....
Traffic Stats: Tracking Visitors to Your WordPress IDX Website
You might be interested in being able to see traffic stats by tracking visitors to your WordPress IDX website. There is a WordPress plugin called Jetpack that is a great starting point for tracking traffic to your WordPress website. Jetpack is a plugin developed by WordPress. In addition, the Jetpack...
Picking A Real Estate Domain Name
If you follow the tips and tricks in this article, it will help you in picking a real estate domain name that will work for your entire career. How to pick a domain name for real estate Like anything rare and desirable, good real estate domain names can be crazy...
Do You Hate WordPress?
Is WordPress the platform upon which to build a real estate website? In this article we discuss the WordPress Pros and Cons for building a Real Estate Website. One of the most common misconceptions about WordPress is that it's not the best platform upon which to build a real estate...
Real Estate Website Community Guides (SEO Tips)
Explore how to make your real estate website community guides and neighborhood assets professional and personable. When it comes to helping your clients find the perfect neighborhood for them, it’s helpful to create real estate website community guides. Community guides provide insightful information into a neighborhood. These guides can provide...
How Real Estate SEO Works In 2021
How Real Estate SEO works in 2020 is a lot different than a lot of what you read online. This article give you some 2020 insight into how seo works. The concept of: Get a website, integrate your listings, sprinkle some social media posts here and there and wait for...
Don’t “Buy” A Real Estate Website You Don’t Own
Your Real Estate Website is a big part of your business; an asset to your business. Each page of your website adds value to your real estate business every time it is attributed to the acquisition of a new customer. As such, you should own your real estate website, it's...
Posting Video On Your Real Estate Blog (Tips + Video)
Embedding videos on your blog post is a great way to attract readership and conversion. However, using video to its fullest potential involves more work than slapping an embed code on an otherwise empty post. Here are four common mistakes we’ve seen along with some tips to help ensure that...
What Is IDX (Internet Data Exchange)?
IDX stands for Internet Data Exchange. IDX is the technology; that, in the most basic of explanations, powers the home search functionality on your real estate website by providing the technology and access to your the databases of MLS’s in which you subscribe. The purpose of having IDX on your...
Real Estate Marketing Tips for 2021
In this blog post, I disclose my top real estate marketing tips for 2021. The real estate industry has had some interesting ups and down over the past decade - NAR (National Association of Realtors) membership hit its all-time high back in 2006 with 1,357,000 realtors before dropping dramatically with...
Seller Leads Landing Pages (12 Free Pages)
We've built you 12 real estate seller leads landing pages. The best part is these real estate seller leads landing pages are FREE! They include 6 free home valuation landing page designs and 6 nearby home sale real estate landing page designs. Seller Leads Home Valuation Landing Pages Free Sold...
Renting vs. Owning Your Real Estate Website
Renting vs. Owning Your Real Estate Website is not just about the visuals. If you own your website, you also own your data, content, and marketing. When it comes to your real estate website, you must stop thinking of costs and start thinking of value because that is what site...
A/B Testing For Real Estate Websites
The growth of your real estate business means more engagement and increased sales. However, to achieve your goals, you’ll need to optimize your marketing campaigns. Testing and analytics are key to growth and improvement. In this blog I will guide you through how to run A/B Testing for Real Estate...
The Principals Of Website Design For Real Estate in 2021
Design is by no means an exact science. However, there are many useful principles and rules-of-thumb that can help make your projects better in terms of both usability and aesthetics. In this article, we’ll explain what design principles are and why you should know them. Following the principles of website...
What is an IDX Website?
What is an IDX Website? An IDX website is any website that receives a feed of fresh listings from your MLS through a third party IDX provider. Generally speaking, third party IDX providers update their MLS listings every 15 minutes. That means that an IDX website will have listings that...
Real Estate Website Design Trends for 2021
Real Estate Website Design Trends are constantly evolving. Here are the real estate web design trends that will dominate in 2020.This includes current peaking trends and new trends that have recently emerged. Real Estate website design trends that will not change Mobile-first Now it’s official: there are more people browsing...
Can I Edit My Own Website? (Yes, You Can)
Can I edit my own website? This is the most frequent question we are asked by new and prospective clients. The answer is yes! All CHEM.agency websites are built on WordPress. We include a license for Elementor Pro - the best page builder for WordPress available. This allows you to...
Your Real Estate Website Is More Important Than Ever
Your Real Estate website is the hub to the thousands of marketing channels you can have a presence on to market your business. Your own website is the only place online where you’ll get someone’s full and undivided attention. The problem we have in real estate is that many businesses...
