Introduction to MarketBoost™ from iHomefinder. iHomefinder IDX

Start nurturing more real estate leads today: http://www.ihomefinder.com/products/marketboost/ There are a three major road blocks that are costing real estate agents business right now. 1. Agents lack time to follow up with clients 2. Agents lack content create tools that can keep clients engaged 3. Agents struggle to position themselves as a local agent MarketBoost from iHomefinder can help you generate hyper-local web and email content that addresses homebuyer concerns and helps you nurture new leads.

In this introduction to the MarketBoost system we take a close look at how this system will help you keep in touch with all your contacts, save time and money with automated, relevant listings content, and highlight your expertise in the local markets. MarketBoost was created to give an agent the freedom to offload lead nurturing so they can focus their busy time on clients who have expressed their desire to transact. Get a free 30-day trial of MarketBoost today and discover for yourself how effective this tool can be.

This article will explain how to use the Control Panel to create a Market. If you are subscribed to one of our Eureka packages, it's now possible to create Markets using Eureka search. You'll want to make sure that you have Eureka Search enabled first. Please review our Eureka Markets article for more information. For more tips on making effective Markets for your area, review our Best Practices guide

  1. Access your Control Panel and click the Markets button.
  2. Click Add A Market
  3. Name your Market. This name will appear in the MarketBoost navigation as well as in the emails sent to this Market’s subscribers.
  4. Select the type of search you want to use for your Market. Keep in mind that Open Home and Market Report pages and emails are unavailable for Manual searches.
  5. Enter the search criteria on the form that presents.  
  6. Click Save when your search is complete.

If you’ve selected a Polygon search, zoom or drag the map to the location you desire. Begin your polygon by clicking the map, then outline the area you'd like used in your search. Double-click to complete your polygon, or close it by dropping the final point on top of the initial point. Edit the shape by dragging any existing map point, or erase your polygon over and begin again by clicking Start Over

As you enter your search, a box will appear on the top right of your screen indicating how many results are returned from your current search criteria. Click the link to view the search results, but note that the page presented is a standard search results page and is not a preview of your Market’s Listing Report.

Creating a Market

Market Settings

After saving, you’ll be brought to the Settings page, where you can configure aspects of the pages and alerts available through MarketBoost.

Listing Report

Webpage intro text: Enter text to appear above the Listing Report page content for this Market. This field supports HTML.

Email intro text: Enter text to appear at the top of Listing Alerts for this Market. This field supports HTML.

Include in navigation: Deselect to remove this page from the Markets navigation, as well as to remove the Markets navigation from above the page content. This box is unchecked by default for new Markets.

Open Homes

Webpage intro text: Enter text to appear above the Open Homes page content for this Market. This field supports HTML.

Email intro text: Enter text to appear at the top of Open Home Alerts for this Market. This field supports HTML.

Show only Featured Listings in Email: Check this box to have only Featured properties appear in your Open Home Alerts. A link to all scheduled open homes will appear at the bottom of this email. If you have no Open Homes scheduled for a week, no email will be sent.

Include in navigation: Deselect to remove this page from the Markets navigation, as well as to remove the Markets navigation from above the page content. This box is unchecked by default for new Markets.

Market Report

Webpage intro text: Enter text to appear above the Market Report page content for this Market. This field supports HTML.

Email intro text: Enter text to appear at the top of Market Report Alerts for this Market. This field supports HTML.

Include in navigation: Deselect to remove this page from the Markets navigation, as well as to remove the Markets navigation from above the page content. This box is unchecked by default for new Markets.

General

In this section, elect to include this Market on your site’s Market Index Page or Market List Widget,  and enter descriptive text that will appear beneath this Market on your site’s Markets Index Page.

Market Settings

Learn about adding Subscribers to a Market

Viewing Your Pages 

To view your Market pages, click the Markets button and locate your desired Market. Click the View Pages button and select from the Listing Report, Open Homes or Market Report pages. Your page will open in a new window.

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